Riot Games is going all out promoting its new animated series, Arcane, which premieres episodes weekly on Netflix. Largely, that promotional effort is stemming from the company’s RiotX Arcane initiative, a month-long event dedicated to marketing Arcane through every possible avenue.
This month, Riot has made it a priority to bring the world of Arcane to its five game titles, as well as games outside of the Riot umbrella. Over the last two weeks alone, Riot has partnered with games developers such as Innersloth, Epic Games, and others to bring Arcane’s thematic elements and various characters to titles outside of the Riot universe.
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